Sonika Phakey
Social Strategy Director @Ogilvy
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WORK HISTORY
Social Strategy Director @Ogilvy
EDUCATION
Nottingham Girls' High School
High School, A Levels: Art, English Language, Economics
RMIT University
Melbourne, Australia- Study Abroad, Business & Marketing
London College of Fashion, University of the Arts London
Master of Science (MSc) Integrated, International Fashion Management
ABOUT SONIKA PHAKEY
A thought-leader in social media and culture, with a decade of experience creating communities, content and campaigns for fashion, beauty and lifestyle brands. I believe in a data-driven approach through a creative lens, always striving to deliver both brand ROI + cultural impact How can we work together? If you\'re a brand. Whether you\'re launching something new or looking for a social rehaul, we can work together to strategise your approach. I can provide holistic insight and advice across all areas of social: organic, paid, influencer and community building as well as being a resource to ensure your brand is landing in culture and relevant to today\'s online consumer. If you\'re an agency. I can slot into, or lead your team as a senior/director level social-first strategist. I come with deep TikTok knowledge, but am also a holistic and global thinker. My experience across account management, creative and strategy ensures I\'m a team player and I have strong exec level client experience. Also available for press and speaking opportunities! c••••••@sonikasonika.com
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