Sonika G.
Brand & Digital Marketing | CRM | Driving Customer Experience & Connected Vehicle Platforms | AI & Data-Driven CX
- Role
- Director Marketing and Customer Experience at Cerebrumx
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Sonika G.
Marketing, Digital & CRM leader with extensive experience building brands, digital platforms, and customer journeys across automotive and AI-driven ecosystems. I specialize in creating end-to-end digital experiences — from websites and mobile apps to product platforms — while driving lead conversion, engagement, and customer lifecycle optimization. With strong cross-functional collaboration across product, engineering, and business teams, I focus on AI-led, data-driven customer experiences that deliver measurable business impact across global markets.
Experience
Director Marketing and Customer Experience
Oct 2024 — Present · Gurugram, IN
Drive end-to-end customer journey and digital solution strategy for automotive and fleet clients in the US- Partner with clients to translate business challenges into data-driven platform and CRM solutions- Lead customer experience optimization, improving platform adoption and engagement- Collaborate with product and engineering teams to enhance telematics platform; web and mobile app- Enable AI-driven use cases for predictive insights and smarter customer decision-making
Education
Panjab University
B.Sc Honors Biotechnology, Biotechnology
2003 — 2006
Savitribai Phule Pune University
Master of Business Administration (MBA), Marketing
2006 — 2008
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