Sonia Carbo
Marketing Manager, Latin America & U s Hispanic (Distribution & Production) @Sony Pictures Entertainment
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WORK HISTORY
Marketing Manager, Latin America & U s Hispanic (Distribution & Production) @Sony Pictures Entertainment
Miami, TX, US
Provide marketing and publicity support to Sony Pictures Television’s Distribution and Latam Original Production groups by developing B2B and B2C pre and post-sale marketing strategies of current and library TV series, feature films and original productions. Ideate, propose and lead the execution of multi-platform marketing strategies for content acquired by clients such as HBO, Viacom, A&E, Fox, Univision, Televisa, Turner, Globo, Unimas, RCN, Caracol, and others, in order to generate added value to both SPT new releases and library product (e.g, feature films, U.S. television series, music concerts, original productions).Manage day-to-day post-sale marketing support with all clients in the region by creating assets, as well as offering publicity opportunities, promotions and contest ideas that contribute to the successful performance of the content.Responsible for managing the creation of all promotional and marketing assets for SPT Original Productions for Latin America, during pre and post-production phases Original Productions: Metastasis (Colombian Breaking Bad), El Dandy, Lady La Vendedora de Rosas, Señorita Polvora.Successful launches: Senorita Polvora (TNT), Metastasis (Unimas), Masters of Sex (HBO), The Night Shift (A&E), Outlander (Fox), Mozart in the Jungle (Fox) and others.
EDUCATION
Eastern New Mexico University
Bachelor of Science, Education
SKILLS
ABOUT SONIA CARBO
Motivated professional with 8+ years of experience promoting and developing consumer…
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