Sonia Bhatia

About Sonia Bhatia

A seasoned growth partner, bringing 9 years of marketing and leadership experience with special emphasis helping retail clientele. Accomplished Senior Business Manager possessing multifaceted experience and success re-energizing and restructuring organizations, developing strategic initiatives and capturing emerging business opportunities in automobile, retail sector at Pan India level. Results-oriented, data-driven decisive leader adept at forging lucrative relationships with large businesses in India,key business partners, vendors and clients. Well-versed in both Saas, digital and traditional marketing approaches using business intelligence. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand. Recognized for turning around struggling company operations to achieve sustained growth.Business DevelopmentStrategic planningChannel MarketingCommunication StrategyRetail Operations ManagementCustomer Relationship ManagementNegotiationData-driven Decision MakingCross-functional communicationStaff training and developmentFuture- Ready SkillsA people\'s person known for signature style of leading a project using articulate communication, natural leadership and organized management.Feel free to contact me at s••••••••@gmail.com for brainstorming new ideas on business development, sales and marketing.

Experience

1. Senior Business Manager

   dentsu

   Feb 2020 — Present · Gurugram, IN

   Exceeded revenue target through collaboration with various Dentsu verticals, cross-selling, and managing international projects while closely working with AVP and VP.Doubling client penetration within 7 months during the pandemic through effective cross-selling across diverse marketing platforms.Won India\'s first e-bike experience store project leading a 6-month campaign to surpass 10 marketing agencies and managing them as well.Increased 40% in total work volume by proactive monitoring and recommending enhancements to the in-house SAAS tool \"CONNECT\".Onboarded 15 mid-sized and large businesses in Automobile, Retail in India, integrating unique partner solutions.Supervised diverse teams of 5-50 cross-functional members while collaborating with business heads to produce desired business results.Created company-wide training programs for all sales team members.Enhanced brand positioning and improved market presence for clients in retail, FMCG, automobile sector India by business strategy.Introduced innovative concepts in corporate sales for enhancing customer experience & visual branding of merchandise.

Education

• Jagan Institute Of Management Studies(JIMS Rohini)

  Master of Computer Applications - MCA

• Jagan Institute Of Management Studies(JIMS Rohini)

  Bachelor of Computer Applications - BCA

• Indian Institute of Management, Calcutta

  ADVANCED PROGRAMME FOR MARKETING PROFESSIONALS - APMP, Marketing