Sonesh Prakash

About Sonesh Prakash

I’ve spent 20+ years working at the intersection of B2B marketing, growth, GTM, content, marketing operations, and revenue-building. Over the years, I’ve worked with enterprise software, industrial tech, automation, fintech, event-tech, HR tech, recruitment, and services businesses - helping founders and leadership teams sharpen positioning, build marketing engines, improve demand generation, strengthen content and outreach, and bring more structure to growth. Today, my work has evolved in two important ways. First, I continue to work as a Fractional CMO and Growth partner for B2B businesses that need senior marketing thinking without the overhead of a full-time CMO. I help connect strategy to execution across positioning, messaging, content, LinkedIn thought leadership, outbound campaigns, landing pages, marketing systems, and team enablement. Second, and increasingly important to me, I’m spending more time on community-led growth. I’ve been building Mumbai AI Learners- an AI learning community that brings together professionals, founders, marketers, product people, students, and practitioners through online conversations and offline meetups in Mumbai. What started as an idea is now a growing learning ecosystem with regular sessions, workshops, demos, peer conversations, and shared exploration. That experience has changed how I think about growth. I no longer see marketing only as campaigns, funnels, and lead generation. I see it equally as trust-building, audience-building, and community-building. In many B2B businesses, especially those selling complex solutions, the opportunity is not just to generate leads, but to create a space where customers, prospects, partners, and practitioners want to learn, engage, and stay connected. That’s why I’m also shaping my work around a new focus: Fractional Chief Community Builder for B2B businesses. I help B2B companies build communities that are meaningful and commercially relevant - whether that means a founder-led community, a practitioner ecosystem, a customer learning circle, an offline meetup series, or a content-plus-community engine that supports brand, trust, and pipeline over time. Core areas: B2B marketing strategy | Fractional CMO | GTM | Positioning | Content | Thought leadership | Community strategy | Online and offline community building | Workshops and events | LinkedIn and founder branding | Marketing operations If you’re building a B2B business and want to grow through sharper marketing, stronger positioning, and a more intentional community play, let’s connect.

Experience

1. Chief Marketing Officer

   Flipick

   Oct 2024 — Present · Mumbai, IN

   At Flipick, I drive go-to-market strategy and brand positioning for our AI-powered Learning Management System and Skill-based Learning Platform. My focus is on helping enterprises and institutions reimagine learning delivery—by leveraging video-first content, adaptive assessments, and seamless integrations (LTI, SCORM, MS Teams, and Zoom). I work closely with product, sales, and marketing teams to craft compelling narratives, enable enterprise sales, and elevate our positioning with enterprise customers. Our mission: make learning more accessible, personalized, and outcomes-driven.

Education

• N. L. Dalmia Institute of Management Studies and Research

  Masters in Management Studies, Marketing

  2004 — 2006

• JAI HIND COLLEGE, MUMBAI

  Bachelor of Science (B.Sc.), Computer Science

  1999 — 2002

• Instituto Hispania

  Basic Spanish, Foreign Languages and Literatures, General

Skills

• Business Development
• Digital Marketing
• Negotiation
• Sales
• Selling Skills
• Management
• Team Management
• Online Advertising
• Strategy
• E-Commerce
• Requirements Analysis
• Advertising Sales
• Marketing and Advertising
• Human Resources
• Product Management
• Strategic Alliances
• Lead Generation
• Marketing
• Cross-Functional Team Leadership
• Marketing Strategy
• Business Strategy
• Process Improvement
• Business Process
• Recruiting
• Customer Relationship Management (Crm)
• Performance Management
• Crm
• Talent Acquisition
• Talent Management