Sondra Wiener

About Sondra Wiener

I started my career in toys and later moved into the outdoor industry, working across categories where storytelling, function, and brand all matter in different ways.That path shaped how I think about products. I work at the intersection of product development and creative strategy, building physical products while partnering closely with design, brand, and business teams to balance taste, feasibility, and long-term value.Moving between categories has given me a broader lens that is not confined to a single design language or industry playbook. I am most interested in how ideas take form across contexts, and how narrative, product sense, and clear decision-making shape experiences people actually connect with.Alongside product work, I also create and explore content around brands, culture, and everyday rituals, where story and product naturally meet.

Experience

1. Manager, Product Development, Consumer Products (Ucan)

   Netflix

   Jul 2025 — Present

Education

• Rhode Island School of Design

  NA

• CorePower Yoga

  Teaching certificate

• Otis College of Art and Design

  Bachelor of Fine Arts

• Parks Grow Program

  N/A

Skills

• Digital Illustration
• Rendering
• Experience Design
• Packaging
• Product Development
• Strategy
• Sketchbook Pro
• Creative Direction
• Consumer Products
• Photoshop
• Adobe Creative Suite
• Sketching
• Industrial Design
• Model Making
• Trendwatching
• Management
• Trend Following
• Interaction Design
• Product Design
• Design Strategy
• Drawing
• Brand Development
• Concept Design
• Illustration
• Fashion
• Concept Generation
• Graphic Design
• Packaging Design
• Art Direction
• Rhino
• Design Management
• Concept Art
• Character Animation
• Project Management
• Storyboarding
• Graphics
• Toys
• Concept Development
• Design Thinking