Sonam Masih
Associate Account Director @KINESSO UK&I
Signup · Get unlimited contacts
WORK HISTORY
Associate Account Director @KINESSO UK&I
Outlining the strategic direction of the NatWest Group & Cigna Healthcare. • Identifying new opportunities for partnership expansion and long-term growth. • Negotiating commercial agreements for new campaigns and product launches. • Project management of new initiatives and the development of direct reports.
EDUCATION
General Assembly
Data Analysis Circuit
General Assembly
HTML, CSS, and Web Design Circuit
University of Roehampton
Bachelor of Arts (BA), Philosophy
SKILLS
ABOUT SONAM MASIH
Strategic digital marketer with 10+ years’ experience, specialising in partnerships within regulated sectors like Financial Services, FinTech, and TelCo.Currently working as an Associate Account Director in the Affiliate Partnerships team at KINESSO UK (IPG Mediabrands). I have a proven ability to adapt, lead complex projects, and improve operational processes. Experienced in cross-functional project delivery across Product, Compliance, Marketing, Tech and Data teams. I am also a certified AgilePM Practitioner, using tools like Asana & Trello for effective work management. KEY EXPERTISE: → Commercial planning & Forecasting→ Performance Marketing → Project Management & Operations→ Strategic PartnershipsKEY ACHIEVEMENTS: → KINESSO UK: PMA Finalist for \'Best Programme Launch or Migration 2025\'. → KINESSO UK: Standardised reporting processes, SOPs, and invoicing records for increased productivity.→ ScaleXP: Organised the ‘Funding in 2022’ hybrid event at Rise London by Barclays, in collaboration with Founders Factory, bringing together key industry leaders. → Three UK: Built the loyalty offer tracker for improved visibility on the E2E process.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.