Sommer Thomas
Assistant Director of Social Media at Duke Athletics
- Role
- Assistant Director of Social Media at Duke Athletics
- Location
- Durham, NC, US
- LinkedIn followers
- 500 followers
About Sommer Thomas
I am a full-time social media manager with over five years of professional experience…
Experience
Assistant Director of Social Media
Sep 2022 — Present
Manage all Duke Men\'s Lacrosse, Duke Volleyball and Duke Wrestling social media accounts- Concept, shoot, design, produce and post high-performing photo and video content to Instagram, X and Facebook- Strategized, created and produced seven pieces of content with over 500K views on one platform- Increased wrestling Instagram followers by 193%- Collaborate and strategize with video, graphic design, communications and marketing staff to create engaging and on-brand content- Act as go-to social media content creator from athletics staff for Duke Football on game days, specializing in digital video content of game play, fans and game atmostphere, plus live-posting on X during the 2022 season- Create fan-centric and atmospheric content for Duke Athletics Instagram, X and TikTok promoting Duke Football and Duke Basketball
Education
Penn State University
Bachelor of Arts - BA, Broadcast Journalism, Digital Media Trends & Analytics
2017 — 2021
Dwight-Englewood School
High School Diploma
2005 — 2017
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