Solomon Adinebo
Digital & Performance Marketing @Permanently Unique Group
Signup · Get unlimited contacts
WORK HISTORY
Digital & Performance Marketing @Permanently Unique Group
Manchester, GB
Led Meta, Google Ads, and TikTok campaigns, boosting user acquisition 45%, achieving 10x average ROAS, and cutting blended CPA 15%- Configured Meta Business Suite, Google Ads, and TikTok Business Center for seamless launches and tracking- Drove SEO efforts (on-page optimization, keyword tracking, site audits), growing organic traffic by 65% and conversions 21% YoY- Managed CMS (WordPress) for updates, changes, and high-converting landing pages, lifting site conversion rate by 20%- Set up GTM and Meta Pixel tracking, improving attribution accuracy and ad-driven conversion measurement- Built real-time dashboards in Looker Studio and Excel to monitor KPIs and deliver 15–30% monthly efficiency gains- Oversaw agency partnerships, aligning strategy and reporting to exceed KPIs incrementally- Allocated and optimized digital budgets (£250K+ annually), improving ROAS through efficient channel spend- Optimized Google Business Profile, TripAdvisor, and local listings, increasing profile views, directions, and site clicks- Collaborated with brand managers on ad creative/content, raising engagement rates up to 75%- Partnered with email team on targeting, segmentation, and retargeting, boosting open rates 35%, CTR 10%, and reducing CAC cross-channel.
EDUCATION
University of Lagos
Master’s Degree, Information Technology
Lagos State University
Bachelor's degree, Mathematics
SKILLS
ABOUT SOLOMON ADINEBO
Full Stack Digital Marketing ExpertI build and scale full-funnel advertising machines that deliver real growth. Expert across Meta, Google Ads, and TikTok — bridging killer creative with bulletproof technical execution. From pixel-perfect tracking (GTM, Meta Pixel, server-side) to high-converting landing pages, I turn data into income. I transform raw numbers into clear, actionable insights using Looker Studio, Power BI, and custom dashboards — always chasing maximum ROAS and sustainable scale. Core strengths- Paid Media: Meta • Google • TikTok - SEO & Web: Audits • CMS • Conversion-focused landing pages - Analytics: Tracking architecture • Performance dashboards • Data storytelling - Operations: Budget strategy • Agency/vendor management Let’s turn marketing spend into measurable growth.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.