Soley van Lokeren
Advisory Network Member @Changeengine
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WORK HISTORY
Advisory Network Member @Changeengine
Los Angeles, CA, US
Advisor to ChangeEngine, providing an operator’s perspective on building people solutions that drive adoption, engagement, and business performance.
EDUCATION
Cornell University
Diversity and Inclusion Certification
California State University, Northridge
Master of Business Administration (M.B.A.), Business, Management, Marketing, and Related Support Services
California State University, Northridge
Bachelor of Business Administration (B.B.A.), Human Resources Management/Personnel Administration, General
ABOUT SOLEY VAN LOKEREN
I am a senior People and Human Resources executive with 25+ years of experience building and scaling People functions across public companies, high-growth startups, and complex multi-entity organizations.I’ve served as Chief People Officer and Senior Vice President of People, partnering closely with CEOs, executive leadership teams, and Board of Directors as a trusted advisor and confidant. I’m known for my collaborative leadership style, deep care for people, and ability to coach leaders through complexity while still delivering strong business outcomes.At Zevia (NYSE: ZVIA), I established and led the People function from its inception through the company\'s IPO and subsequent public company operations. My contributions included acting as management’s liaison to the Board’s compensation committee with responsibility for all people-related matters, reducing staffing expenses as a percentage of net sales from 14% to 10%, attaining 100% of performance goals across teams, maintaining zero SOX audit exceptions over four consecutive years, consistently delivering P&L results below budget, and fostering employee engagement with participation rates exceeding 85% and demonstrating year-over-year improvements.I currently serve as an Advisor to Jumpstream.ai, partnering with founders to build scalable people infrastructure, strengthen leadership effectiveness, and shape culture and organizational design to support growth.Throughout my career, I’ve been fortunate to earn strong references from former CEOs, peers, and direct reports. I care deeply about people, I work extremely hard for the organizations I support, and I take pride in building cultures where both people and performance thrive.I’m open to conversations around Chief People Officer, SVP People, and board opportunities where thoughtful leadership, strong governance, and people strategy can create meaningful impact.CORE EXPERTISE• CEO & Board Advisory (Compensation Committee, Governance)• Executive Compensation & Total Rewards Strategy• Organizational Design & Workforce Planning• Performance Management & Culture Architecture• IPO Readiness, SOX, Human Capital Disclosure• HR Transformation (HRIS, ATS, People Analytics, AI)• Talent Strategy & Succession Planning• Change Management & Restructuring• DEI & B Strategy and B Corp Governance• Enterprise Risk & Compliance• P&L Ownership and Budget Leadership
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