Soha Jafri

Communication Intern @Halff

Richardson, TX, US

Produce, edit, and script content for the Intern Spotlight Series on corporate social media channels-Manage Halff Community Initiative social media platforms, creating and scheduling posts that drive office engagement-Write, edit, and publish the monthly external newsletter Inside Halff distributed to clients and partners-Develop and execute paid advertising campaigns via Meta Business Suite on Facebook and Instagram to promote brand awareness and recruiting events-Manage Halff’s Linktree and Google Business posts to optimize visibility and engagement-Track SEO keywords and website performance, providing insights for digital strategy optimization-Collaborate with cross-practice teams to highlight engineering, planning, and architectural services through communications campaigns-Led the social media campaign for career fairs, boosting student applications and engagement with Halff’s employer brand