Sofia Morrone
Social Media Marketing at Turnberry
- Role
- Social Media Manager at Turnberry
- Location
- Miami, FL, US
- LinkedIn followers
- 500 followers
About Sofia Morrone
Bilingual social media marketing professional with a B.S. in Communication and Media…
Experience
Social Media Manager
Oct 2024 — Present · Aventura, FL, US
Lead the strategy, creation, and execution of dynamic content across Aventura Mall’s social media platforms. Role combines creative direction with data-driven strategy to elevate the mall’s digital presence and strengthen its connection with the community.Oversee the end-to-end content process—from campaign ideation and visual storytelling to influencer collaborations and performance analytics. This includes managing content shoots, curating high-quality photo and video assets, and maintaining a cohesive, visually engaging social media grid that reflects the brand’s voice and identity.Collaboration is central to my work. I partner closely with retailers, local influencers, and internal marketing teams to produce content that drives engagement and enhances the mall’s position as South Florida’s premier shopping, dining, and cultural destination.By staying ahead of platform trends, leveraging insights, and optimizing creative performance, I ensure each campaign not only resonates with our audience but also contributes to the brand’s ongoing growth and innovation.
Education
Lake Forest High School
High School Diploma
University of Miami
Bachelor of Science - BS, Communication and Media Studies
DePaul University
Communication and Media Studies
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