Sofia P. Couto
Dach Lead @TATAM Digital
Signup · Get unlimited contacts
WORK HISTORY
Dach Lead @TATAM Digital
Munich, DE
Led performance-driven influencer marketing across DACH, owning six-figure monthly budgets with focus on ROI and CAC.· Drove the market launch and scaling of Germany for brands like Vinted, Trade Republic and Babbel across YouTube, Instagram and TikTok (App & E-commerce).· Main client contact, managing 5+ parallel campaigns and leading teams of up to 10 people.· Supported brand growth, new business opportunities and in-market activations & events in Berlin; Barcelona and Munich.
EDUCATION
Universidad Torcuato Di Tella
Law School
Pontificia Universidad Católica Argentina 'Santa María de los Buenos Aires'
Postgraduate Degree, International Cooperation
Universidad Torcuato Di Tella
Bachelor's degree, International Relations and Foreign Affairs with Minor Fields in Business and Law
Goethe Schule Buenos Aires
Trilingual Baccalaureate and Deutsches Abitur, Exact Scientific Orientation
Humboldt-Universität zu Berlin
Postgraduate Degree, Faculty of Law & Social Sciences
Friedrich-Schiller-Gymnasium, Marbach am Neckar
Student Exchange
ABOUT SOFIA P. COUTO
From consultant to strategic influencer marketing experience. I worked on data-driven & creative campaign strategies, creator partnerships and performance analysis for international brands. In subsequent roles, I have led teams and driven execution across multiple markets. I have founded and led independent initiatives that convene senior business leaders and public-sector figures in Ciclos. What kind of leadership I choose? pragmatic, people-centered leadership style, combining analytical rigor, adaptability and a strong execution mindset in complex international environments.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.