Sofia Banda

About Sofia Banda

Expert in all aspects of graphic design and illustration to include cutting edge/creative concepts while maintaining balance between brand image, market trends and cost. Fully capable working independently, on a team, or within corporate structure. Fully versed on all software related to graphic design/illustration, as well as working knowledge of typography, illustration, story board concepts and layouts on both, Mac or PC platforms.

Experience

1. Graphic Design Specialist

   Quality Carriers, Inc.

   Nov 2021 — Present · Tampa, FL, US

   Brand implementation was executed across seven unique businesses. Each business had its own branding and style guide to comply with specific standards.Design support was implemented in the development of qualitycarriers.com and the dedicated employee on line store, qualitycarriersstore.com.Traveled nationwide with the President of QC and the Marketing Team, capturing photography and video footage of Terminals, Staff, and Drivers for the \'On the Road with Randy\' YouTube Series.Edited existing images and photographs to align with the required quality benchmarks.Designed visually engaging graphics for both print and digital marketing campaigns, employing Adobe Creative Suite.Optimized artwork for web and mobile platforms.Conducted research on current graphic design trends to stay updated with industry developments.Created branding materials, including logos and promotional items.Applied typography skills to generate appealing layout designs.Maintained a well-organized library of stock photography and other visual assets.Produced vector illustrations from the ground up using various tools, including Adobe Illustrator.Developed logos, fliers, and additional marketing materials.

Education

• Art Institute of Tampa

  Bachelors

  2007 — 2013