Soffiya Kujur
Influencer Marketing | Brand marketing | PR Strategies @ Barcode X Ykone
- Role
- Influencer Marketing Associate at Barcode Entertainment : Strategic Brand Solutions
- Location
- Thane, MH, IN
- LinkedIn followers
- 500 followers
About Soffiya Kujur
Jack of all trades, master of none, but oftentimes better than a master of one\" perfectly…
Experience
Influencer Marketing Associate
Barcode Entertainment : Strategic Brand Solutions
Jan 2025 — Present · Mumbai, IN
At Barcode Entertainment, I’ve had the opportunity to grow extensively as a marketing professional and widen my network of connections and database- I have scouted and onboarded creators from diverse categories including infotainment, entertainment, lifestyle, and beauty — ensuring they align with specific brand objectives and campaign goals- Collaborated with creators pan-India, briefing them on campaign requirements, and coordinating deliverables to ensure timely and seamless execution- Leveraging platforms like Campaygn to analyze influencer data and identify high-performing talent that fits brand KPIs and audience insights- Worked on several government-led projects, helping ensure the messaging is both credible and culturally relevant through strategic influencer partnerships- Independently led a creator onboarding initiative for Glance, building a pool of 40+ quality creators. Personally curated and published top-performing content, helping boost the platform’s content ecosystem.
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