Soeren Mund
Managing Director @Iconic Branding Gmbh
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WORK HISTORY
Managing Director @Iconic Branding Gmbh
Iconic GmbH is an agency specializing in brand management, branding, and design. We develop and communicate brands for the digital age. We create visual identities, develop design and brand strategies, and implement them across various media. Our passion lies in helping our clients give complex brands and services a distinctive profile. We particularly enjoy working with startups and the German Mittelstand. Our services: Strategy, Naming, Branding, Corporate Identity, Design, Brand Research, Brand Consulting, Brand Management, and Brand Leadership.
EDUCATION
TAM Akademie GmbH
Master of modern agile Leadership
MIT Professional Education
Mastering Design Thinking
The University of Bonn
Diploma, Business Geography, Stadtplanung, Entwicklungssoziologie und VWL
SKILLS
ABOUT SOEREN MUND
I am a communications and brand strategist, lecturer, and startup founder with 20 years of agency experience as an executive. I leverage my international expertise in strategy, brand building, design, business development, and new work to tackle complex brand challenges with independently managed teams. I focus on campaigns at the intersection of digital transformation, politics, culture, and society. For my work, I have been recognized with several awards. As a creative thinker and generalist, I am not afraid to challenge the status quo and take risks. Comprehensive expertise in managing complex, cross-functional & country projects on global, national & local levels. With a strong interest in politics, sustainable business, and technology. Trained yogi and certified ski instructor. Member of the DLD community and the House of Beautiful Business.
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