Snigdha Yaramati
Category and Shopper Manager (Sleep and Stress Segments) @Sanofi
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WORK HISTORY
Category and Shopper Manager (Sleep and Stress Segments) @Sanofi
Gentilly, FR
Trade and Shopper Marketing with a focus on Category Management for the Sleep and Stress Category. Clear knowledge of where to play and how to win for the category and the subsequent brands.Delivering Category and Shopper expertise to devise in-store execution plans. Responsible for implementing and measuring the impact of primary and secondary execution in store and identifying growth levers.Empowering sales force with relevant data driven arguments to gain more visibility in store and subsequently Market share, where relevant.
EDUCATION
Emlyon Business School
Program Grande Ecole - Masters in Management, Business Administration and Management, General
Sreenidhi Institute of Science and Technology
Bachelor of Technology (B.Tech.), Electrical, Electronics and Communications Engineering
ABOUT SNIGDHA YARAMATI
Currently fueling Category Man thinking while executing in-store, for Sanofi CHC France, in the Sleep and Stress category. Cross functional experience in Consumer HealthCare (CHC) for 4 years across the EU region with high focus on data & AI driven ways to measure and understand \"In-Store Execution Excellence\" performance. Identified and scaled best case practices that drove market share through high in-store visibility and cracking NPD distribution.
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