Snigdha Mehra

About Snigdha Mehra

I am a results-driven marketing professional with nearly 5 years of experience in planning and executing successful events and marketing strategies. I specialize in managing campaigns, digital media, and mainstream marketing initiatives while analyzing insights and creating engaging content across multiple channels. With a proven track record of increasing revenue and meeting business objectives, I excel in delivering high-impact brand strategies.My expertise extends to event operations, where I ensure seamless execution from start to finish. Known for my strong communication and interpersonal skills, I thrive in fast-paced environments. I am a highly responsible, insightful, and determined individual committed to delivering measurable results and exceeding goals.

Experience

1. Associate- Marketing and Events

   BrowserStack

   Jul 2025 — Present · Mumbai, IN

   Created and implemented field marketing and demand generation plans, ensuring alignment with broader markeinng strategies.• Partnered with sales, product marketing and other internal stakeholders to align field markeitng initiatives.• Plan and execute webinars and in-person events to engage target audiences and support marketing objectives.• Handling the conference events in India, UK, EU, MENA and SEA region.• Collaborated with teams to create marketing collateral, presentations, and promotional content tailored for campaigns; edited webinar videos and visuals using Canva for cross-channel promotion.• Utilised tools such as Cvent for event planning, Zoom for virtual meetings and webinars, and Slack for cross-functional team communication and collaboration.• Developed and monitored event budgets; ensured cost-effective planning and execution aligned with project timelines and marketing objectives.

Education

• Guru Nanak Dev University, Amritsar

  BCom - Bachelor of Commerce, Marketing

  2015 — 2018

• ITM Group of Institutions

  PGDM, Marketing

  2018 — 2020

• Kendriya Vidyalaya

  Commerce

  2015