Snehasis Saha

Business Development Representative @AG Barr Group

Cumbernauld, GB

Drove market share growth by 7% and elevated brand visibility across Birmingham, collaborating closely with the National team to implement strategic initiatives. Expanded AG Barr’s brand presence by increasing product SKU distribution and optimising Point of Sale (POS) displays in 340 independent retailers while strengthening retail relationships and executing strategic brand plans.• Drove significant product distribution and market share growth by securing placements in key outlets and opening new retail accounts, contributing to a 15% increase in territory sales.• Optimising brand visibility through effective execution of baselining, promotional campaigns, improving in-store presence by 22% and surpassing distribution targets for new product developments by 20%.