Sneha Basu Roy
Brand & Ad Solutions; VC & Startup Ecosystem; Google
- Role
- Video Solutions Specialist, Google India at Google
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Sneha Basu Roy
Harnessing a wealth of expertise in brand building and online marketing, my role at Google India as VC & Startup Partnerships lead has helped me expand my learnings across all Google products. With a laser focus on leveraging Google\'s comprehensive product suite and profound industry insights, our team empowers startups and Venture Capitals to scale new heights. The collaboration with ONDC underscores our commitment to fostering digital public infrastructure, ensuring a robust ecosystem where startups can thrive.Prior to this, as India Lead for Digital Capability & Transformation, I shaped the digital acumen of media and creative agencies, driving the development of digital strategies with Google\'s Advertising Products. My journey has been marked by facilitating transformative training programs, contributing to the strategic growth of agencies, and steering research that maps the trajectory of India\'s agency ecosystem. My collective efforts have been focussed on constantly learning new skills, maintaining a growth attitude, and giving back to society.
Experience
Video Solutions Specialist, Google India
Jun 2025 — Present · Mumbai, IN
Education
Indian Institute of Management Bangalore
Private Equity & Capital Market Financing
Fergusson College
Bachelor of Arts (B.A.), Psychology
2009 — 2012
Harvard Business School Online
Data Science for Business Certification Course
Indian Institute of Management Bangalore
Artificial Intelligence Strategy
Skills
- Market Research
- Sem
- Online Advertising
- Google Adwords
- Business Strategy
- Management
- Marketing Strategy
- Recruiting
- Google Analytics
- Team Management
- Talent Management
- Talent Acquisition
- Digital Strategy
- Business Development
- Digital Marketing
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