Sneha Bankar

Growth Marketing Analytics and AI/ML Consultant

Role
Growth Marketing Consultant at Dell Technologies
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Sneha Bankar

AboutI possess a proven track record of orchestrating successful organization-wide transformations and adeptly managing diverse data platforms while developing comprehensive data and analytic solutions. My expertise extends to training, mentoring, and inspiring cross-functional teams, fostering a culture of data-driven decision-making that enhances productivity and fuels growth. As an articulate communicator, I excel in cultivating strong partnerships with management, stakeholders, and key decision-makers, driving alignment on crucial objectives to achieve high-impact results. With a robust grasp of data literacy and business acumen, I consistently demonstrate strategic vision, impact, and decisive decision-making prowess.• There aren’t many things that can resolve a case or project the way trust and dependability can, and I pride myself in being so dedicated to both. • I possess strong expertise and proficiency in establishing and retaining strong partnerships with all levels of management, stakeholders, and key decision-makers to drive alignment on set goals. • Throughout my career, I\'ve showcased robust data literacy and business acumen, exemplifying strategic tenacity and decision-making prowess.• As my professional career continues to evolve, I remain steadfast in my belief that collaboration is the key to business success therefore I now look for many career-focused and leadership opportunities ahead.My Core competencies and technical proficiencies include: • Data Engineering & Analytics Management• Process Redesign & Structure• Strategic Implementation• Performance & KPI Management• Stakeholder Engagement• Operational Efficiency• Tableau, Power BI, Sisense and Looker• SQL, dbt, Python and Alteryx • Team Coaching & Leadership• Relationship Building

Experience

  1. Growth Marketing Consultant

    Dell Technologies

    Apr 2023 — Present · Bengaluru, IN

    Subject matter expert in Buyer Lever data, infrastructure, and processes. Lead new product development.3. Engage with modeling, for lift conversations plus model refinements, Field marketing, on inbound match rates plus feedback and Growth data, to get new data sources that can be leveraged for better impact to KPIs. External agencies,(in collaboration with growth data) to understand growth related options. Overall responsible for structuring data to support analysis, business decision making, and quarterly deliverables; setting up a working data environment to meet the needs of the project (Jupyter notebook, GitLab, etc.). Collects, validates, prepares required data for the project to be used by the project team. Works in partnership with Data Engineers, Product Manager, Product Lead, Analysts and Data Scientists to identify best source(s) of data to meet the needs of the Buyer Levers Team; works cross-functionally to obtain additional datasets or acquire data from other data bases as necessary for project work.6. Establishes notebooks, automation, airflow to support delivery of insights as needed. Partners with Data Scientists to ensure timely processing for model scores; consults as necessary for any additional data science inquiries.8. Support Likely to Max model models to drive the SMB AOP Targets and yield Buyer Growth and Retention 9. Drive the Demand Intelligence to the Sellers to bring maximum Throughput

Education

  • International Institute of Information Technology – Bangalore

    Post Graduation Diploma in Data Analytics

    2016 — 2017

  • Modern College of Science

    HSC

    2003 — 2005

  • Jyoti English High School

    SSC

    1991 — 2003

  • Sinhagad College of Engineering

    B.E

    2005 — 2009

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Sneha Bankar — Growth Marketing Consultant at Dell Technologies in Bengaluru, KA, IN | Unifers