Smriti Chopra

Product Marketing Lead - Customer Accounts & Loyalty Portfolio @Shopify

Toronto, ON, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Oct 2024 — Present

Product Marketing Lead - Customer Accounts & Loyalty Portfolio @Shopify

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EDUCATION

2007 — 2010

Indraprastha College for Women, University of Delhi

Bachelor of Commerce (Honours)

2010 — 2012

Institute of Management Technology, Ghaziabad

Post Graduate Diploma in Management (PGDM), Marketing

SKILLS

Market ResearchEmail MarketingSocial MediaManagementSEOMarketingDigital MarketingAdvertisingSocial Media MarketingLead GenerationAnalyticsBrand ManagementCorporate CommunicationsMarketing StrategySearch Engine Optimization (SEO)B2b MarketingMarketing CommunicationsDigital Media

ABOUT SMRITI CHOPRA

The human brain is fascinating. We process the creative and logical sides of the world together, at the same time, no matter how opposite they seem. This perfect blend is what makes marketing great at tech companies. I\'ve been part of marketing teams at fast-growing tech companies, both big and small, for over 10 years. My biggest learning - tech marketing the perfect amalgamation of the logical and creative view of the world. Making data-driven decisions while keeping my heart close to consumer behavior is what makes me love the work I do.Specialties: Product Marketing, Marketing Strategy, Growth Marketing, Channel Marketing, B2B Marketing, Marketing Communications, Project Management, Marketing Automation, Brand Management

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Smriti Chopra — Product Marketing Lead - Customer Accounts & Loyalty Portfolio at Shopify in Toronto, ON, CA | Unifers