Smriti Misra

Digital Marketing Manager at HDFC Bank |Ex-Performics India | Website Performance Optimization (SEO)

Role: Digital Marketing Manager at HDFC Bank
Location: Mumbai, MH, IN
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

About Smriti Misra

I have 5+ years of experience in the world of SEO - commencing my journey by helping a major player in the travel industry, stepping into the world of OTT and exploring 4 sub brands within a major beauty brand (CPD & PPD). This helped me build a solid understanding of the nature of these markets, by analyzing, deriving insights and tailoring SEO strategies according to their campaigns/needs. Within these markets, I have deep dived into the world of (key aspects)- On/Off-Page Content- YouTube SEO- E-Commerce SEO- Audits- Competitor Analysis and Benchmarking- Technical SEO- Website hygiene/development- Ensuring operational efficiency in day-to-day activities My aim is to deliver quality and help my peers & I, to grow and learn in the process. Apart from SEO, I believe that I have an eye for creativity and love clicking pictures!

Experience

Digital Marketing Manager
HDFC Bank
Jan 2024 — Present · Mumbai, IN

Education

Sydenham College of Commerce and Economics
Bachelor of Commerce - BCom, Business/Commerce, General
IES's Management College and Research Centre (IESMCRC)
Postgraduate Degree, Marketing

Contact information

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Work email
•••••@hdfc.bank.in
Personal email
•••••@•••••.com
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Current company

HDFC Bank

Banking · 216K employees · Mumbai, Maharashtra, India

HDFC Bank is India's largest private sector bank, offering a comprehensive range of financial products and services to our customer base of over 92 million. Our extensive distribution network of 8,919 branches and 21,031 ATMs across 3,836 cities and towns as of August 2024, reaches every corner of the country, making us accessible to millions. Promoted by Housing Development Finance Corporation (HDFC), India's leading housing finance company, HDFC Bank began operations in 1995 with a simple mission: to be a "World-class Indian Bank". With a single-minded focus on product leadership, customer focus and operational excellence, we have emerged as a leading player in all our business segments. We cater to individuals and businesses, offering a full range of innovative banking solutions including loans, payments, and wealth management. Our business solutions empower companies of all sizes, from MSMEs to large corporations, helping them grow with tailored banking services and financial tools. In 2023, the Bank merged with HDFC Ltd, combining our robust banking services with HDFC Ltd's legacy of leadership in housing finance. This merger enhances our ability to offer home loans and other financial services, ensuring seamless access for customers across urban and rural areas. As a socially responsible corporate citizen, we believe in banking with a purpose. Through our CSR initiative, Parivartan, we actively work to drive positive change across education, healthcare, skills training, and sustainable livelihoods impacting over 10 crore lives across the country. Our commitment to community impact is as strong as our dedication to delivering value to our stakeholders. As we expand, we continue to stay at the forefront of innovation, offering seamless digital banking experiences to enhance the lives of our customers. HDFC Bank prioritises the security of its systems and remains committed to maintaining the confidentiality of its customers' data. As a precaution

hdfc.bank.in

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About Smriti Misra

Experience

Digital Marketing Manager

Education

Sydenham College of Commerce and Economics

IES's Management College and Research Centre (IESMCRC)

Find verified contacts for anyone on LinkedIn