Smitha B
BRAND STRATEGY & MARKETING COMMUNICATIONS PROFESSIONAL
- Role
- Senior Director - Marketing at Brillio
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Smitha B
Business-oriented, metrics-driven professional with over 18 years of experience in marketing helping businesses scale and grow. Extensive experience in integrated marketing covering brand & GTM strategy, product, content & digital marketing, analyst & influencer relations, demand generation and event management with good understanding of Technology, Banking, and Retail businesses. Proven ability to deliver measurable impact for marketing investments. AREAS OF EXCELLENCE• Product Marketing • Brand Strategy • Demand Generation• Digital Marketing • Analyst Relations • Content Marketing • Trade body & Media Relations • Pricing • Marketing Analytics
Experience
Senior Director - Marketing
Jan 2023 — Present · Bengaluru, IN
Leading integrated marketing strategy and execution
Education
Xavier Institute of Management and Entrepreneurship
PGDBA, Management, Strategy, Marketing and Finance
2000 — 2002
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