Smith Barbose

Role
Digital Acquisition Manager at IDFC FIRST Bank
Location
Mumbai, MH, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Smith Barbose

I’m an Electronics & Telecommunication engineer who made the leap into the world of…

Experience

  1. Digital Acquisition Manager

    IDFC FIRST Bank

    Jul 2023 — Present · Mumbai, IN

    Managing end-to-end digital acquisition strategies to onboard new customers through digital channels. I work closely with marketing, product, and tech teams to design and implement data-driven campaigns that drive growth and improve customer experience. My role involves analyzing acquisition funnels, optimizing digital touchpoints, and ensuring seamless user journeys.Key Responsibilities:1.Leading digital campaigns to acquire customers via online and mobile platforms2.Tracking performance metrics to optimize campaign ROI3.Collaborating with cross-functional teams to improve digital onboarding processes4.Leveraging data analytics tools to support customer insights and segmentation

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Smith Barbose — Digital Acquisition Manager at IDFC FIRST Bank in Mumbai, MH, IN | Unifers