Smile Frankish
Chief Operating Officer @Little Green Button
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WORK HISTORY
Chief Operating Officer @Little Green Button
Norwich, GB
Currently oversee the day-to-day operations and overall performance of the business, holding shared profit and loss accountability (including financial processes and cash flow management) with the CEO. Main responsibilities and achievements to date include- Increasing ARR by 151% while bootstrapped/without external investment - averaging 21% sustainable, year on year growth (even during the COVID-19 pandemic)- Creating and implementing sound financial strategy and accurate forecasting, enabling the business to grow from a 2-person loss-making start-up to a profitable SME with 12 employees in under 5 years- Upskilling and empowering all customer-facing teams to be able to up-sell and cross-sell, gaining the business over in additional revenue so far- Improving corporate governance through the implementation and continued management of all compliance, insurances, and certifications (e.g. ISO 9001 & 27001, Cyber Essentials+) and by writing and embedding all internal and external facing policy- Launching several employee well-being initiatives (e.g. Private health insurance, Employee Assistance Programs, Mental Health First Aid training), driving high employee retention and satisfaction rates- Leading and training a team of 5 direct (and 4 indirect) reports - holding regular 1-2-1s, performance appraisals, and training sessions, with a consistent focus on cultural excellence and professional and personal development- Building and maintaining strong, respectful, and transparent relationships with fellow internal stakeholders via regular board meetings, dedicated senior leadership meetings, and 1-2-1s- Helping the business successfully navigate the move to remote/hybrid working whilst maintaining performance and a compassionate, effective, and healthy company culture- Planning, overseeing, and often helping to create all customer-facing communications, and monitoring and reporting on their engagement rates and overall impact.
EDUCATION
University of East Anglia
Master of Arts - MA, Applied Translation Studies
Université de Montpellier Paul-Valéry
Lettres Modernes (erasmus semester)
University of East Anglia
Bachelor of Arts - BA (Double Hons), French and Spanish with Translation and Interpreting
ABOUT SMILE FRANKISH
Proven senior leader with over 7 years of strategic leadership experience. Currently working as a Chief Operating Officer in B2B SaaS (Little Green Button), and Trustee and Non-Executive Director at Leeway Domestic Violence and Abuse Services. Committed to fostering an organisational culture of transparency, accountability, and diversity through sound, compassionate, and ethical leadership. Multilingual (highly proficient in both French and Spanish) and passionate about women in leadership, employee wellbeing, and sustainable business practices.
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