Sloane Smith

About Sloane Smith

Social media strategist with 10+ years of experience leading audience growth, viral…

Experience

1. Social Media Manager

   Alamo Drafthouse Cinema

   Oct 2021 — Present · Austin, TX, US

   Lead social media strategy for national and local markets- Produce monthly performance reports and optimize content strategies based on key metrics (engagement rate, follower growth, impressions) across social platforms- Manage influencer partnerships, curate lists of key influencers, execute campaigns, and analyze post-campaign metrics to drive future strategies- Spearhead viral moments by capitalizing on trending topics which results in countless viral moments, substantial media coverage, follower growth, and engagement spikes - Oversee content calendar, post scheduling, and day-to-day community management to ensure consistent voice and engagement- Manage Social Media Coordinator, providing leadership and guidance for campaign execution and community outreach

Education

• Western Washington University

  Bachelor of Business Administration (B.B.A.)

Skills

• Content Marketing
• Visual Merchandising
• Market Research
• Apparel
• Sales Management
• Social Media
• Microsoft Excel
• Microsoft Office
• Sales
• Fashion
• Social Media Blogging
• Marketing
• Microsoft Word
• Retail
• Customer Service
• Brand Positioning Strategies
• Advertising
• Merchandising
• Social Media Marketing
• Fashion Blogging
• Blogging
• Public Relations
• Brand Management
• Adobe Photodeluxe
• Marketing Strategy
• Product Development
• Marketing Communications