Skyler Hardman
Franchise Owner @Crumbl
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WORK HISTORY
Franchise Owner @Crumbl
EDUCATION
Brigham Young University
Bachelor's degree
Snow College
Associate's degree
ABOUT SKYLER HARDMAN
As a Digital Marketing Manager, I oversee paid advertising on social, search, CTV, and display platforms with an annual ad spend of up to 16 million dollars. With over 10 years of experience in digital marketing, I have developed and executed effective strategies that drive user acquisition, engagement, and conversions across various platforms, including Meta, Google, Bing, Pinterest, and more. I lead a high-performing team of paid social media specialists, providing guidance, support, and mentorship. I leverage data-driven insights to continually improve campaign performance, targeting, and creative elements, and to test and scale new ad offerings. I collaborate with cross-functional teams to ensure cohesive strategies that align with the overall customer journey and brand vision. My goal is to deliver impactful and innovative solutions that maximize return on ad spend and grow the online presence and revenue of B2Cs.
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