Sky Gidge

Video Director @Insta360

Los Angeles County, CA, US

Spearhead conception, shooting, and editing of Instagram videos. Created scripting to highlight 360 footage and promote company services. Produce video content in alignment with company strategic and creative goals. Write budget friendly scripts. Ensure all assignments are completed, delivered, and approved on time and under budget.Generated 150K views with Christmas campaign YouTube video>Liaised with international stakeholders to set expectations, budget, and objectives>Authored scripts and completed editing to meet industry standard>Prioritized tasks to maximize $5K microbudgetSupported release of Minion Edition Go 2 camera by writing promotional video>Communicated with leadership to define and hone messaging for kids>Organized resources to effectively manage budget and allocate funds>Developed concepts, brainstormed ideas, and translated stakeholder goals into visual contentBoosted brand awareness through cost-effective Matterport partnership video>Collaborated with Vice President of Marketing to plan video structure and themes>Interviewed on-site experts to produce video content>Navigated cost-effective methods to finish $3.3K under budget