Soléil McCants
She/Her - Paid Search - Chairwoman - HRC National Board of Governors - Public Speaker - Activist - Detroiter Living in Vegas
- Role
- Sr Paid Search Specialist at Caesars Entertainment
- Location
- Las Vegas, NV, US
- LinkedIn followers
- 500 followers
About Soléil McCants
As a Sr. Paid Search Specialist at Caesars Entertainment, Inc, I manage the paid search marketing efforts across the United States for Las Vegas and the outer markets, which include over 50 properties in 14 states. With over 12 years of experience in search engine marketing (SEM), I have developed and executed effective strategies to drive revenue, control costs, and improve efficiency for the company\'s online presence.I also have a passion for social justice and diversity, and I actively volunteer and contribute to causes that are meaningful to me, such as LGBTQ+ rights, homelessness prevention, and STEM education for girls of color. I serve on the board of directors of Bright Star Foundation, a non-profit organization that aims to prevent and alleviate homelessness in Las Vegas. I also chair EQUAL, Caesars Business Impact Group for LGBTQ+ employees and allies. I also participate in public speaking and advocacy events, and I have been recognized as a community hero by the Compete Sports Organization in 2022.
Experience
Sr Paid Search Specialist
Mar 2022 — Present · Las Vegas, NV, US
Education
Oakland University
Bachelor of Arts (B.A.), Psychology
1996 — 2001
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