Sivashankar A
Manager ECommerce & Quick Commerce| Driving Growth through Digital Strategy, Marketplace Optimization, and Last-Mile Delivery Solutions
- Role
- Ecommerce Manager at WPP Media
- Location
- Coimbatore, TN, IN
- LinkedIn followers
- 500 followers
About Sivashankar A
Continually review and optimize search and positioning strategies to significantly grow relevance for key SKUs through in-depth keyword research.• Responsible for managing the Amazon Advertisement and PPC, optimizing performance and reporting.• Created the merchandising strategy to ensure key products are featured prominently, and cross-sell & up-sell opportunities are maximized.• Determining appropriate pricing for SKUs to ensure competitiveness and margins.• Developed launch strategies for new products and markets.• Product research in terms of market size, Competitor Analysis, Inventory Requirement, Pricing for a new product launch or to study the market.• Tool Excellence– JungleScout/ MerchantWords/Helium 10/Brand Analytics
Experience
Ecommerce Manager
Sep 2025 — Present · Bengaluru, IN
Education
Sri krishna Arts and science college
Master of Science - software systems, Developer
2015 — 2020
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