Sithara Reddy

Business Development Manager - West Coast @Industrious

Business Development ‣ Developed and rolled out business development strategy on a local level in key markets, consistently exceeding targeted sales goals ‣ Executed broker open houses, location launch parties and networking events across key markets ‣ Pitched BD strategy and budget internally to Regional Directors, Area Managers and Local Teams ‣ Pitched BD strategy to key landlord partners ‣ Participated in key CRE organizations and events ‣ Generated high quality leads from key brokerage firms & streamlined process to handover to Sales team ‣ Trained, developed and rolled out Local Business Development team in key markets ‣ Built outreach calendars for each key market & began executing; partnering closely with Sales, Ops & Marketing ‣ Increased brand awareness amongst key corporate real estate channels, brokerages & potential Enterprise client base ‣ Migrated all progress tracking in Optics Broker Relations ‣ Hire and train Listing Teams across key markets ‣ Manage listing teams to deliver high quality inbound leads in their respective markets ‣ Work tightly with the rest of the Sales Org to maximize the conversion rate of leads coming through Listing Team channels ‣ Develop and nurture a strong relationship with Listing Teams in order to extract additional market level information, relationships and other strategic interests for the company