Siobhan Lien
Building Brand, Client, and Employee Experiences in A|E|C Teams
- Role
- Marketing Director at Shaw Construction
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Siobhan Lien
B2B Marketing and Communications executive with extensive corporate and AEC-specific experience and an exceptional track record of leading teams in a collaborative style to program success.I am a trusted C-Suite partner committed to developing solutions that positively impact internal and external brand experiences through CX and EX programs. Known to be relentlessly committed to engaging teams to build strategies and programs around brand, pursuits, client engagement, crisis communications, employee and corporate communications, and the creative use of digital and social platforms to continuously engage clients and encourage employee retention.Leader | Listener | Connector | Creative Thinker | Problem-Solver | Communicator | Partner
Experience
Marketing Director
Jul 2022 — Present · Denver, CO, US
Concept, build, and deploy strategies and programs to increase visibility and showcase values, brand, people, and programs that differentiate the company, attract and retain clients, and engage employee retention. Collaborate with and engage team(s) and brand, develop internal and external communications approaches, lead marketing functions, and build purposeful cultural initiatives that lead to strong EX and CX engagement.
Education
University of Northern Colorado
BA, Biology, General
1990 — 1994
Skills
- Marketing
- Ms Project
- System Administration
- Strategy
- Strategic Planning
- Budgets
- Jive
- Proposal Writing
- Microsoft Office
- Public Relations
- Project Management
- Leadership
- Team Leadership
- Microsoft Project
- Customer Interaction
- Project Planning
- Strategic Communications
- Communications Planning
- Social Media Marketing
- Integration
- Program Management
- Corporate Branding
- Marketing Communications
- Business Development
- Team Building
- Management
- Contract Management
- Human Resources
- Project Coordination
- Brand Management
- Cross-Functional Team Leadership
- Marketing Strategy
- Construction
- Social Media
- Corporate Communications
- Public Speaking
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