Siobhan Dalgleish
Employer Brand Manager Canada @Colliers
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WORK HISTORY
Employer Brand Manager Canada @Colliers
CA
Develop and execute integrated brand marketing initiatives to elevate Colliers\' corporate reputation and drive brand affinity, contributing to 2M+ reach and 2.4M organic and paid impressions in 2024- Lead the strategic development of Colliers Canada’s employer brand roadmap, ensuring alignment with corporate objectives and market positioning- Drive high-impact brand campaigns and activations, including \"Colliers 125,\"\"Behind the Blue,\" “Best Workplaces in Canada,” and “Building the Office of the Future,” to enhance brand visibility and engagement- Create compelling content and activations that highlight Colliers’ culture, leadership, and impact, featuring 168+ employees in 2024 to foster community engagement and strengthen brand storytelling- Manage cross-functional partnerships with teams across North America to execute brand initiatives that reinforce Colliers’ leadership in the industry- Lead strategic award submissions, securing recognition in programs such as Canada’s Top 100 Employers and Great Place to Work to enhance Colliers’ corporate brand positioning.
EDUCATION
UBC Sauder School of Business
Certificate, Project Management
Mount Royal University
Bachelor of Communications, Public Relations
SKILLS
ABOUT SIOBHAN DALGLEISH
As an experienced communications and marketing professional, I bring a well-rounded skillset that encompasses both internal and external efforts. My predominantly in-house background enables me to craft effective strategies that align with broader organizational goals and company culture, while driving employer brand and communicating with key audiences. In my current role, I work closely with senior leadership to develop executive communications, execute on internal and external campaigns, and collaborate with, and provide guidance to, communications teams across the Canadian business. From managing multi-faceted campaigns, to collaborating across teams within a global organization, and activating strategic initiatives from start to finish, my ability to understand the complexities of an issue and reconfigure it into a digestible manner fuels my passion for communications, employer brand, and project management.
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