Navin Kumar Singh

Business Leader | Brand & Integrated Marketing | Client Partnerships | Driving Growth & Scalable Brand Solutions

Role
Vice President - Account Management at Dentsu Creative
Location
Gurugram, HR, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Navin Kumar Singh

Dynamic advertising and brand management leader with over 18 years of progressive experience in building iconic brands, scaling integrated marketing operations, and leading high-performance teams. Proven ability to drive business growth, craft compelling brand narratives, and deliver innovative, cross-platform campaigns. Adept at steering large-scale client partnerships, fosteringcreative excellence, and building collaborative, future-forward teams.

Experience

  1. Vice President - Account Management

    Dentsu Creative

    Jun 2011 — Present · Gurgaon, IN

    Brands: SUBWAY, CARLSBERG, CATCH, HITACHI, MAX HEALTHCARE, MAX ANTARA, ROCA PARRYWARE, HINDUSTAN, MARUTI SUZUKI ESTILO, VMART, GATSBY, AMRAPALI GROUP, DEN NETWORKSKey Initiatives- Launched ‘Carlsberg Smooth’ in India, the first smooth beer from the stable of Carlsberg, a Global Account through a campaign deep rooted in the Indian sensibilities. Roped in Saif Ali Khan to launch the campaign- Repositioning exercise of brand Parryware in India infusing a new lease of life in the brand and enabling its comeback in a highly competitive sanware market- Created an annual B2B property for Hitachi India called Hitachi Social Innovation Forum. A highly successful and much appreciated project by the Client is now in its 15th edition and has given a major boost to the brand’s image of being a leader in Social Innovation Business in India. This high budget event has turned out to be one of the most sought after projects for the agency year after year- Numerous successful campaigns for Hindustan Hindi newspaper to help the brand maintain its number 1 position in the Hindi Speaking Markets in India- Successful launch of Gatsby Hair Gel, the first by the Japanese brand in the Indian market. The 360-degree campaign with brand ambassador Varun Dhawan gave the brand a major push to make it the number 2 men’s hair gel brand in India- Relaunch of V Mart, an apparels Retail major in Tier 3 and Tier 4 in India establishing a unique positioning for the brand in a highly-cluttered market- Repositioning of the brand Max Healthcare in an endeavor to give it a positive image in a highly trust deficit healthcare market in India- Strengthened the social media credentials of Subway, Carlsberg, Antara and Parryware

Education

  • Indian Institute of Management, Calcutta

    EPLM (Executive Programme in Leadership and Management)

  • International School of Business & Media

    Post Graduate Diploma in Media Management (PGDMM), Advertising

    2005 — 2007

Skills

  • Brand Management
  • Supplier Evaluation
  • Marketing
  • Advertising
  • Strategy
  • Digital Strategy
  • B2b
  • Relationship Management
  • New Business Development
  • Comprehensive Advertising Campaigns
  • Management
  • Strategic Communications
  • Leadership
  • Vendor Selection & Negotiation
  • Direct Response Programs Customer Development
  • Account Management

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Navin Kumar Singh — Vice President - Account Management at Dentsu Creative in Gurugram, HR, IN | Unifers