Ashish Singhal
Vice President, Partnerships and Gtm Strategy @Mood Media
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WORK HISTORY
Vice President, Partnerships and Gtm Strategy @Mood Media
Irvine, CA, US
Lead partnerships, integrations, and GTM strategy for the Hospitality and QSR vertical, driving seamless, data-powered guest experiences across digital ecosystems.• Own strategy and lifecycle of integrations across HMS, POS, CMS, and Digital Signage platforms • Translate guest journey needs into scalable technical and product solutions • Package software, integrations, managed services, and media into market-ready offerings with strong commercial positioning • Drive cross-functional GTM execution across Product, Sales, Marketing, and Managed Services • Build and manage strategic partner relationships; identify and onboard emerging technologies • Orchestrate data flows (APIs, CMS, webhooks) to enable real-time, personalized guest engagement • Support enterprise deals, co-selling initiatives, and industry thought leadership • Define KPIs across revenue, integration health, and guest experience impact
EDUCATION
Shivaji University
Bachelor of Engineering - BE, Computer Engineering
SCIT - Symbiosis Centre For Information Technology
Master of Business Administration - MBA, Information Technology
SKILLS
ABOUT ASHISH SINGHAL
Enterprise technology executive with 20+ years of experience leading AI-driven platforms, DOOH ecosystems, and software-led transformation for global organizations. Led Enterprise AI and Solutions Engineering at Samsung Electronics America, owning strategy and execution for software monetization, enterprise integrations, and Generative AI solutions across the Display and Digital Signage portfolio.Proven record of scaling partner-led delivery models supporting $15M+ in recurring software ARR, aligning professional services, partners, and product teams to accelerate enterprise adoption and customer success. Built and scaled a 50+ partner ecosystem contributing to 100K+ enterprise display sales annually, enabling platform scale and sustained software attach. Trusted advisor to Fortune-scale enterprises, advertisers, and agencies, with deep expertise spanning AI engineering, programmatic DOOH, enterprise platforms, and IP development.CORE LEADERSHIP CAPABILITIESEnterprise AI & Generative AI Strategy • DOOH PlatformsSoftware Monetization & Recurring Revenue Models • Partner Ecosystems & GTMGlobal Engineering Leadership (US, Mexico, India) • Enterprise IntegrationsProgrammatic Advertising & Measurement • Executive Pre-Sales & AdvisoryPatent & IP Development
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