Sims Kelly
Designer & Artist
- Role
- Industrial Designer at Jruiter Studio
- Location
- Ventura, CA, US
- LinkedIn followers
- 500 followers
Experience
Industrial Designer
Jun 2009 — Present · Grand Rapids, MI, US
Projects with Joey revolved around exploring minimal forms in various markets from bicycles to office furniture systems. Innercitybikes was a brand I helped Joey develop. The frame is set up as a cruiser with 29” wheels built to handle the abuse of inner-city streets. Starting with the identity both script and mark, frame building and development with local manufacturer, sourcing components and product testing. This bike has been shown in the Grand Rapids Art Museum, The New York Times, Velo Culture and GQ. Notably in the Contract furniture world, I helped develop a height adjustable storage desk, the first of its kind.From sketch, to digital models, renderings and physical prototyping. Won Best of NEOCON Tables 2014
Education
Kendall College of Art & Design
BFA, Industrial Design
2007 — 2011
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