Simran Chandwani
Content & brand strategist for founder-led brands | Building digital presence that drives growth | PGDM - NMIMS Mumbai
- Role
- Marketing and Brand Strategy Lead at Om Frame Works
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Simran Chandwani
Most brands are posting consistently.Very few are actually converting.That’s the gap I work on.I partner with founder-led brands to turn their content into a structured, intentional growth channel built on clear positioning, strong messaging, and storytelling that connects.Instead of treating content as “just posting,” I build systems that:• Clarify your brand voice and positioning• Attract the right audience, not just more reach• Create consistency without confusion• Turn visibility into trust and clientsMy work spans founder-led businesses across lifestyle, logistics, and premium craft-led brands, including leading brand and marketing at Om Frame Works.I work across strategy, brand identity, and execution so ideas don’t stay ideas, they get built, refined, and scaled.If you want your brand to show up with more clarity, intention, and impact, let’s connect.
Experience
Marketing and Brand Strategy Lead
Apr 2025 — Present · Mumbai, IN
Led brand positioning and digital strategy for a premium custom framing studio rooted in craftsmanship and heritage- Built a content ecosystem showcasing materials, techniques, restoration projects, and behind-the-scenes craftsmanship- Established a consistent brand voice across Instagram, LinkedIn, WhatsApp catalogs, and offline touchpoints- Introduced educational content around conservation framing and restoration to build authority and trust- Collaborated with interior designers, photographers, and stylists to elevate visual storytelling- Drove a 12% increase in Instagram followers within 30 days through high-quality, narrative-led content
Education
Mithibai College
Junior College
MMK College - India
Bachelor of Management Studies - BMS, Marketing
2020 — 2023
NMIMS School of Branding and Advertising
Postgraduate Program in Digital Media and Marketing Communications
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