Simran Singh

WORK HISTORY

EDUCATION

ABOUT SIMRAN SINGH

As a Marketing Operations & RevOps leader, I specialize in designing and scaling systems that drive growth, alignment, and accountability across go-to-market teams. With a foundation in Computer Engineering and deep expertise across platforms like Marketo, Salesforce, LeanData, and Workato, I lead high-impact initiatives that modernize marketing infrastructure, align revenue teams, and embed AI across the funnel.I bring a strategic lens to operational design—ensuring that every process, platform, and playbook supports revenue outcomes, customer experience, and long-term scalability. Strategic Focus Areas- Revenue-Driven MOPs: Aligning GTM systems with pipeline strategy, campaign performance, and attribution visibility to unlock revenue insights and executive confidence- AI-Enabled GTM: Leading innovation at the intersection of automation and intelligence—building AI agents and data flows that drive prioritization, personalization, and productivity across Marketing and SDR workflows- Cross-Functional Systems Leadership: Partnering with Sales, SDR, Marketing, and Ops to drive enterprise-wide alignment on lifecycle stages, SLAs, scoring logic, and lead/account routing. Leadership Strengths- Visionary systems thinker with the ability to align people, process, and platforms- Trusted partner to executives and GTM leaders across Marketing, Sales, and Ops- Builder of scalable, efficient, AI-enabled marketing infrastructure- Advocate for operational excellence, clarity, and continuous innovation Strengths & Certifications- Marketo Certified Solutions Architect (MCSA), 3x Marketo Certified, Salesforce Certified- Strong cross-functional collaborator and executive partner- Passionate about building scalable, AI-enabled GTM systems that drive revenue and reduce complexityI’m passionate about leading the next wave of marketing transformation—one that blends AI, RevOps alignment, and GTM agility to accelerate business growth and elevate the impact of marketing.