Simran Manchanda

Social Media and Brand Manager | Fashion & Beauty I Helping Brands thrive in the Social Sphere

Role
Social Media and Brand Manager at Lakshita
Location
Delhi, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Simran Manchanda

With extensive hands-on experience across industries like Real Estate, Education, Fashion, and Beauty. I craft brand strategies that not only resonate but also deliver results. From boosting brand visibility to driving engagement, I’ve helped businesses grow through data-led content creation, sharp community management, and insight-driven digital campaigns.

Experience

  1. Social Media and Brand Manager

    Lakshita

    Jan 2024 — Present · Noida, IN

    Strategized and executed content strategies for Instagram, Linkedin, Youtube, Pinterest, and Snapchat in line with brand voice, seasonal narratives, and target audience insights.2. Identified and on boarded influencers aligned with brand values; managed end-to-end campaigns, including content planning, approvals, and payment coordination.3. Aligned PR strategies to secure impactful media placements, celebrity spotting, strategic gifting, and brand collaborations.4. Strategized and published curated content for Myntra Studio to drive brand awareness and user engagement.5. Maintained a consistent brand presence and communication across all social media channels, website, digital ads, and in-store.6. Planned and managed brand marketing budgets and brand health reports to guide strategic decision-making.7. Monitored and analyzed campaign performance using key KPIs to inform data-driven decisions and optimize future strategies.

Education

  • YMCA New Delhi

    Calligraphy

    2019 — 2020

  • Janki Devi Memorial College

    Bachelor of Arts - BA

    2016 — 2019

  • New Delhi YMCA Institute for Media Studies

    Post Graduate Diploma course

    2019 — 2020

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Simran Manchanda — Social Media and Brand Manager at Lakshita in Delhi, IN | Unifers