Simran Khatoon

About Simran Khatoon

Hi, I\'m Simran Khatoon, a dedicated Digital Marketer passionate about helping businesses…

Experience

1. Digital Marketing Executive

   Asiaone Magazine

   Jan 2025 — Present

   Managed and executed social media marketing across multiple platforms to increase brand visibility and audience engagement. Handled Search Engine Optimization (SEO) to boost website traffic and improve Google search rankings. Created engaging content for social media, website, and marketing campaigns to attract and retain the audience. Managed paid ad campaigns (Google Ads & Meta Ads) to generate quality leads while reducing cost-per-lead. Monitored and improved Online Reputation Management (ORM) by responding to customer feedback and maintaining brand image. Planned and executed digital marketing campaigns aligned with business goals to increase reach and conversions. Designed and implemented creative marketing strategies for both organic and paid growth. Collaborated with the sales team to ensure marketing activities support lead generation and conversions. Regularly analyzed campaign performance and prepared reports to optimize future strategies. Conducted competitor analysis and market research to stay updated on industry trends and enhance campaign strategies. Scheduled and coordinated social media calendars to maintain consistency in posting and brand messaging. Worked closely with the design and editorial teams to ensure all creatives and content aligned with the brand voice and marketing goals.