Simran Dhanuka

Driving D2C Brand Growth through Influencer & Performance Marketing Assets at TheBoredMonkey

Role: Brand Partnerships Manager at TheBoredMonkey
Location: South Delhi, DL, IN
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

About Simran Dhanuka

Welcome to my LinkedIn profile! I\'m a seasoned Influencer and Performance Marketing…

Experience

Brand Partnerships Manager
TheBoredMonkey
Jan 2023 — Present · Delhi, IN

Education

Banasthali Vidyapith
Bachelor of Commerce - BCom
Banasthali Vidyapith
Master of Business Administration - MBA, Marketing
2017 — 2019

Contact information

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Work email
•••••@theboredmonkey.com
Personal email
•••••@•••••.com
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Current company

TheBoredMonkey

Advertising Services · 45 employees · Founded 2020 · Mumbai, Maharashtra, India

We help brands stop wasting crores on influencer marketing by showing up at the exact moments when customers are choosing which brand to buy, long before they click an ad. Most brands still use influencers only for top-funnel awareness: big creators, big views, but no clear link to CAC, payback, and impact. The problem isn’t influencers; it’s that no one is responsible for connecting creator content to revenue and market share. TheBoredMonkey works between a strategy consultant and an execution agency for founders and CMOs who want speed and scale. We first study consumer behaviour and journey to find where most buyers actually validate decisions. Then we build creator and content systems to win those moments. At a basic level, revenue comes from three levers: how many people you reach, how many convert, and how much they spend. Our influencer and content playbooks are designed to move those levers together, driving qualified traffic, improving conversion, and lifting AOV, rather than just chasing more impressions. We’ve worked with 100+ brands, with ₹10Cr+ clearly trackable to our systems. Our Moat is Southern India × language x Cultural context depth. We execute natively in Tamil, Telugu, Kannada, and Malayalam, the markets and languages most brands and agencies still ignore, but where your next wave of growth is actually happening.

theboredmonkey.com

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About Simran Dhanuka

Experience

Brand Partnerships Manager

Education

Banasthali Vidyapith

Banasthali Vidyapith

Find verified contacts for anyone on LinkedIn