Simon Fratus
Director, Mobile Marketing Eu @Audible
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WORK HISTORY
Director, Mobile Marketing Eu @Audible
Berlin, DE
EDUCATION
Freie Universität Berlin
Bachelor of Science (B.Sc.), Business Administration
City University of Hong Kong
Master of Science (M.Sc.), Marketing
SKILLS
ABOUT SIMON FRATUS
Creating, owning and growing multiple acquisition marketing channels• Budget responsibility & planning for these channels• Conceptualization and implementation of new marketing strategies across teams• Data-drivenness: Eager to dive deep into data in order to base decisions and optimize campaigns on• Always looking for trouble (but in a good way!): Apt in finding and solving conversion blockers & tracking issues• Two years professional marketing experience for Europe’s leading sequencing service provider - integral part of developing the internal and external brand• Strong academic background with a bachelor degree in business administration and master degree in marketing science, focusing on quantitative market research and statistics - highest GPA of marketing cohort 2012/2013• Student consultant for largest Korean food franchise - demonstrated the ability to handle and analyze large amounts of data, as well as strategic thinking by developing successful market entry strategy• Excellent written, verbal, and interpersonal communication skills in both English and German• International exposure in emerging markets• Involved in variety of voluntary social and cultural commitments
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