Simone Barros

WORK HISTORY

EDUCATION

ABOUT SIMONE BARROS

I am a professional with a systemic vision, analytical profile, multidisciplinary and excellent interpersonal skills. I have solid experience in marketing, B2B, retail, corporate communication, and loyalty. I have a degree in Communications with a qualification in Advertising from Centro Universitário de Belo Horizonte, Brazil. I am studying Business Administration—marketing at NAIT in Canada to improve my English and learn about Canadian practices in Marketing and Management. Primary responsibilities in my career- Elaboration of sales incentive and training campaigns: conceptualization, development of goals, communication plans and measurement- Study of market trends to generate new business/increase sales, with action-oriented to results, marketing mix and profitability- Ability with numbers, analysis/projection of results and ROI in campaigns and marketing actions- Good ability to converge projects and people towards the same goals and objectives- Development and execution of Marketing and Communication plans (offline and online)- Relationship and management of several suppliers such as advertising agencies, internal communication, loyalty, graphics, promotional and audiovisual marketing- Budget management of the Marketing area- Preparation of management reports. Marketing Strategy | Strategic Planning | Internal Communication/Endomarketing | Loyalty | Relationship Marketing | Product Marketing | Sales Incentive Campaigns | Monitoring and measurement of metrics s••••••@gmail.com