Simone Iuculano
CRO & Ux Analytics Manager @JAKALA
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WORK HISTORY
CRO & Ux Analytics Manager @JAKALA
Milano, IT
EDUCATION
Liceo Classico "Daniele Crespi"
Diploma di liceo classico-linguistico: indirizzo "Progetto Brocca"
LIUC - Università Cattaneo
Bachelor's degree in Economics and Management
LIUC - Università Cattaneo
Master of Science (MSc) in Marketing
Robert Gordon University
MSc in Marketing
SKILLS
ABOUT SIMONE IUCULANO
Enthusiast optimizer with an economic background and an open mind. I spend most of my time finding and adopting innovative solutions to make people have a better experience online. Passionate about technology, travel and cooking.To sum up- A conversion rate optimizer and digital analytics professional with proven experience on the agency-side across many verticals (telco, food, energy and many more)- An expert in Google Analytics and Adobe Analytics, using them to drive actionable, data-driven insight to enhance user experience - Heatmaps, Scrollmaps and Session recordings analyst as a plus- Experienced with usability tests, survey and other qualitative methods of analysis to gather profund and game-changing understanding of human interaction with digital platforms (Web, App.)- Every day keen to find new methods of analysis- Effective communicator and relationship builder, always trying to get the best from teamworking- A food lover and a travel addictedSome tools of the trade: Google Analytics (advanced), Adobe Analytics (advanced), Google Tag Manager (basic), Hotjar (advanced), Contentsquare/Clicktale (advanced), Google Ads (basic), Google Search Console (advanced), Excel (advanced), Powerpoint (advanced), Photoshop (basic)
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