Simon Reichhardt
Director Commercial Excellence Dach @Haleon
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WORK HISTORY
Director Commercial Excellence Dach @Haleon
Munich, DE
Leading a team of 40+ across Shopper, Category, Net Revenue Management (NRM), Salesforce Effectiveness (SFE), and E-Commerce - Drive end‑to‑end Commercial Strategy & Execution by aligning pricing, promotions, channel dynamics & customer activation to maximize value creation - in both Mass Market and Pharmacy channels- Lead NRM across pricing, promotion, mix & pack/price architecture- Steer Category Management & Shopper Marketing to elevate brand excellence at POS- Apply market, consumer, and competitor insights for data-driven decisions - Ensure performance through rigorous KPI discipline & financial stewardship - Build a high performance culture with clarity, accountability & collaboration - Member of the DACH Leadership Team
EDUCATION
Leuphana University of Lüneburg
Dipl. Ökonom
The University of Queensland
Business and Social Sciences
SKILLS
ABOUT SIMON REICHHARDT
Commercial leader in Consumer Health and FMCG with 15+ years’ experience in Sales, Marketing, and Revenue Management across international markets. I drive growth through data-driven strategy, cross-functional collaboration, and a focus on consumer, shopper and customer value. Passionate about building high-performing teams and delivering measurable results in dynamic environments.
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