Simon R.
Chief Process Innovation Officer (Group) Managing Director (Uk) @blowUP media
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WORK HISTORY
Chief Process Innovation Officer (Group) Managing Director (Uk) @blowUP media
Jan 2022 joining the Group Management board in the role of CPIO (Chief Process Innovation Officer), blowUP have an ever-changing way of working, especially with the extension of our digital portfolio and the increase in mobile working. Therefore, there is a growing need to upgrade, innovate and implement new internal processes to adapt to our new ways of working. New processes and tools are becoming increasingly important for our day-to-day work, and will allow blowUP to work more efficiently, flexibly and react quicker
EDUCATION
University of Westminster
BA (Hons), Business Administration & Marketing
ABOUT SIMON R.
With 22 years in the advertising and Out of Home world, I became the Managing Director for blowUP media UK in 2018. Prior to the pandemic I oversaw significant revenue and brand count. This resulted in the business being in a strong position in March 2020. During the pandemic the management team and I ensured business continuity to maximise recovery. The focus continues to increase performance, whilst managing our portfolio expansion looking to include some of our most iconic and famous sites and NPD. Specialties: revenue generation, driving forward the business & marketing strategy, brand positioning, research & data development, process improvement & team leadership, outdoor advertising, product launching, innovation, planning & strategy. In my spare time I’m often running around after my two highly energetic children. I’m an avid sports fan with particular interest in cycling (usually to and from work), running, cricket, rugby, Motorcycling and in the winter season spend my Sunday mornings coaching Harlequins U11\'s.
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