Simon Néouze
Founder & CEO @Better&stronger
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WORK HISTORY
Founder & CEO @Better&stronger
Founded and scaled an international digital marketing agency focused on delivering measurable, sustainable growth for lifestyle and travel brands.What we do:We combine data intelligence, creative strategy and performance marketing to help brands grow faster without losing their identity.Key achievements: • Led the launch and optimization of digital campaigns in 70+ countries and 10 languages, for clients including Timberland, Kappa, K-Way, Decathlon, Japan Experience, Superga, and John Lobb • Built a multidisciplinary team of experts from Google, Amazon, DDB, blending analytical rigor with creative execution • Drove long-term success for both DTC brands and global groups, with up to €120M in revenue growth for some clients • Delivered consistent results by aligning business strategy, media execution and data architecture • Recognized by Google for campaign excellence and featured in multiple industry case studies and eventsOur true value lies in the way we partner with leadership teams:We bring structure to complexity, challenge assumptions, and turn digital investment into long-term business impact.Whether it’s building a data-first growth engine, launching in a new market, or transforming a brand’s marketing culture — we act as strategic allies, not just service providers.
EDUCATION
iaelyon School of Management
MASTER - Business Consulting , Finance, Strategy Consulting
SKILLS
ABOUT SIMON NÉOUZE
Growth without clarity is noise.Digital without structure is chaos.That’s where I come in.As the founder of Better & Stronger, a digital agency, and Innermore, a data consulting firm, I partner with CEOs and CMOs of lifestyle and travel brands to turn their digital ecosystem into a strategic asset : built to scale, and built to last.Over the past 15 years, my teams and I have helped premium and performance-driven brands like Timberland, John Lobb, Condé Nast, Japan Experience, K-Way, Kappa, Decathlon, Sebago, and many others :• Launch in new markets• Build intelligent data infrastructure to drive performance• Align brand vision with digital execution• Generate over €1B in revenue across 70+ countriesMy background combines: • Operational grounding: early career in retail, management, and association leadership• Strategic depth: advising public institutions and building international distribution networks• Executional excellence: running high-performance teams across markets and disciplinesI believe great brands deserve more than clever campaigns. They need systems. Structure. And partners who understand how to turn complexity into leverage. If you\'re building the next phase of your brand’s growth, and you want a partner who can challenge, structure and deliver, let’s talk.
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