Simon Lafosse
Ux Researcher @Loblaw Digital
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WORK HISTORY
Ux Researcher @Loblaw Digital
Toronto, ON, CA
Driving the modernization of Loblaw Digital’s customer feedback and survey systems as part of the UX Research team.
EDUCATION
York University
Bachelor of Arts - BA
ABOUT SIMON LAFOSSE
I help organizations cut through the noise and make smarter decisions with their data. With a focus on clarity, scalability, and impact, I turn complex datasets into insights that drive results where they matter most.My experience spans operations, digital, product, and sales analytics. A key focus of my work is analyzing the performance and impact of operational metrics, helping teams understand what’s working, what’s not, and where to go next. I work fluently with SQL, DBT, Python, and Power BI to solve real problems and deliver solutions that create lasting value.I believe good analysis should lead to better decisions, not just more reports. I enjoy working across functions, connecting the dots, and helping organizations see the story in their data.
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