Simon Brooksbank

Board Member @Broadacres Housing Association

Leeds, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Dec 2022 — Present

Board Member @Broadacres Housing Association

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I believe in homes for all.Broadacres is a not-for-profit providing affordable social housing across rural North Yorkshire.

EDUCATION

N/A

The Royal Grammar School, High Wycombe

4 A' Levels: Maths, Further Maths, Physics, Geography

N/A

Bradford University School of Management

MBA (Distinction), Business Strategy, Strategic Marketing, Customer Insight, Data Analytics

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University of Leeds

BA Hons (IIi), Management Studies & Philosophy

SKILLS

Customer InsightFmcgSegmentationMarketing StrategyTrade MarketingMarket ResearchShopper MarketingBrand ManagementMarketing ResearchMarket AnalysisProduct DevelopmentMarketing CommunicationsDigital MarketingAnalyticsCompetitive AnalysisIntegrated MarketingConsumer ProductsMarketingStrategyFast-Moving Consumer Goods (Fmcg)

ABOUT SIMON BROOKSBANK

Passionate leader managing teams across commercial, category and customer insight to deliver success for both manufacturers and retailers in branded and private label markets. Multiple category experience with track-record of performance enhancement through better use of data, analytics and solid RGM. Implemented data tools and solutions using IRI, Nielsen, Kantar, Dunnhumby and other data sources. Experienced at developing and managing qualitative and quantitative action-led research projects across multiple categories, retailers and markets. Award-winning development of shopper needstates and integration into retailer working practices. Able to develop strong working relationships across business functions and teams at all levels. Responsibility for budget management, category planning and development of ROI measures to track success. Demand space assessment/ planning leading to successful models to develop NPD and tertiary/ retailer brands.MBA with distinction from leading UK management school.Successful in taking business experience into boardroom in a non executive capacity.

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